Would you spend money on mapping software or rather buy a BI solution? Believe it, or not, you can get both by buying a Geographic Information System (GIS). Read the rest of the article to learn more about the Data Value Chain, GIS and BI.
Technology benefits should influence buying decisions more that than product features and pricing. To help you consider GIS for your business, I discuss the 5 types of questions a GIS can answer. This article will also be helpful to aspiring and practicing data scientists and analysts.
As a newcomer to Digital Marketing I was taken aback by the jargon that was thrown at me. I had to do some reading and now present 9 types of digital marketing as a Glossary of Terms. Each one of them has the potential to disrupt business in a significant way.
Microsoft Dynamics 365 combines ERP and CRM functionality and much more into a single, cloud-enabled product. Dynamics 365 could be a very significant release that consolidates Microsoft’s position as a leader in cloud based solutions. Let’s take a closer look.
Digital Transformation has become such a buzzword that many have lost sight of its true meaning. This article seeks to define Digital Transformation by answering the investigative question of What, Why, Who, When, Where and How. You may decide which given answers are True and False. I just did the first question to get you started.
Microsoft recently launched a brand-new product named Microsoft Teams. I have been able to review it as an integral part of my Office 365 subscription. Teams not only offers new exciting functionality, it puts many of your existing Office 365 apps to work. Let’s have a look.
Marketers connect with their audience by telling stories, and geographers use maps that are worth a thousand words. Storytelling with maps combines fiction and facts in a compelling narrative, and is gaining ground as a powerful marketing tool. This article gets you started with an introduction to Esri Story Maps and Apps.
ArcGIS has an app for everyone, but which one is right for you or your business? This depends largely on your envisioned workflows and to some extent on your preferences. This article describes two illustrative GIS-enabled workflows to highlight some of the key apps included in ArcGIS.
Simply put, ArcGIS Online is Esri’s SaaS offering. It is included in the ArcGIS platform and can be evaluated as a free 60-day trial. The trial will yield better results if you have an evaluation plan for your top features. Following are the features that I recommend for a new user in order of priority.